👋 Hey there! I'm Eliza, a social and brand strategist based in Los Angeles, California.
🫂 I grew up on platforms like Tumblr, which taught me early on that social media isn’t just content. It’s community, identity, and cultural momentum.
🤳 Now, I professionally translate what’s trending into marketing programs that actually drive growth. I currently lead the social strategy at SurveyMonkey, where I manage multi-channel programs, partner cross-functionally, and turn cultural moments into measurable growth.
📈 I’ve led creator campaigns, scaled engagement across 550K+ followers, and built strategies that increased engagement 48% year over year. I care about what resonates, why it resonates, and how to build systems that help ideas travel further.
🌅 And when I log off? I’m usually still chasing community, just offline. You can probably find me skating around Venice, line dancing, at an open mic night, or squeezing in a Pilates class before sunset.